AI is an umbrella term and is comprised of many technologies like – 

• Knowledge Reasoning
• Planning and Insight
• Problem Solving and Decision Making
• Natural Language Processing
• Computer Vision or CV
• Speech to Text and Text to Speech 
• Machine Learning
• Humanoid Robotics

Let’s look at some USE CASES. 

Intelligent Content Automation 

Be smart about your content and your customers.

The possibilities offered and your speed of action are limited. Whether finding the right asset for a campaign or making edits like photo cropping, your extra work increases launch times. And when the volume of data or assets becomes excessive, it is almost impossible to obtain the necessary response. 

So you end up recreating assets or simply deleting customization.

In contrast, with content intelligence, you automatically benefit from the speed of artificial intelligence, machine learning, and our vast data platform. This powerful combination helps you find the necessary assets and adapt them quickly so you can customize offers based on customer preferences.

Content services like smart tags, smart cropping, and imaginative imagery make it easy to reuse images and text. Plus, you can deploy personalized experiences to large audiences, with content creation now automated. Intelligent assembly and automated form conversion optimize your old PDF forms, images, and text for digital distribution. You can thus deploy engaging digital experiences and increase your business with AI and content automation.

AI in Customer Support

The most complex level of automation is that of artificial intelligence automation. Artificial intelligence allows machines to “learn” and make decisions based on past situations they have encountered and analyzed. 

For example, at the help desk, electric virtual assistants can reduce costs while empowering customers and human agents; so-called BOTS creates an amazing customer service experience.

Intelligent automation teaches a machine simple, repetitive tasks until it adapts and changes its behavior under certain conditions.

However, intelligent automation takes on a whole new meaning in the workplace. It is, in fact, an all-in-one solution that enables the complete implementation of digital transformation. This is possible by extending advanced tools and techniques throughout the automation process. Intelligent automation is the only way for a company to discover, automate and optimize – any business process that creates a harmony of tasks within human teams.

Connect with us to know more about AI and Digitisation. We can give a demo of how AI performs in content automation.